The FRAMEN Blog
November 22, 2022
Stepping up Sustainability Marketing with Digital-Out-Of-Home Screens
A sit becomes more apparent that we need to save our planet to save ourselves, sustainability is taking centre stage, especially for businesses. Unsurprisingly, the advertising industry, and the out-of-home (OOH) sector, in particular, is adopting a more environmentally beneficial approach with the advent of digital-out-of-home (DOOH).
November 16, 2022
10 Black Friday & Cyber Monday Marketing Ideas for Irresistible Campaigns
How can you leverage that increasing online buyer traffic into a loyal customer base for your brand? Take a look at our list of 10 Black Friday & Cyber Monday marketing ideas
November 9, 2022
Die besten Strategien für Destinationsmarketing
Letztlich geht es beim Destinationsmarketing darum, den Standort oder das Reiseziel attraktiver als die wichtigsten Alternativen erscheinen zu lassen, die Zahl der Reisenden zu erhöhen und die örtliche Reisebranche zu unterstützen. In folgendem Blogpost zeigen wir wie es geht.
October 11, 2022
Nailing The Best Black Friday & Cyber Monday Marketing Strategy
When it comes to black friday marketing everyone is following standard marketing efforts. What can you do to stand out from your competitors? We’ve got some innovative and impactful suggestions for how and when you should advertise to get the best ROI this season.
September 26, 2022
Navigate & Pinpoint Where to Advertise With Our Screen Maps | FRAMEN Ads Manager
When it comes to planning your outdoor campaigns, location is the key. Displaying your brand, product or service in the right location can generate more brand attention from the right audience.
September 5, 2022
The Cookie Apocalypse: What is it, what are the impacts, who does it affect, how can you survive it
Cookie Apocalypse is a major change for the online marketing landscape. While it may present some challenges, there are also new opportunities on the horizon for brands and advertisers to reach their target audience in new and innovative ways.
August 8, 2022
Why promote art through digital-out-of-home screens
In this blog article, we will introduce you to the potential of digital-out-of-home advertising and the wonderful cooperation between FRAMEN and Plogix Gallery.
July 21, 2022
Set up and optimise your campaigns in FRAMEN Ads Manager
Ready to get started? Follow our step-by-step guide to create your ad campaign on the FRAMEN Ads Manager.
June 22, 2022
How to make programmatic ads great again
As marketers, we're always looking for ways to reach our target audience more effectively, and with programmatic advertising, we can do just that. So let's make programmatic ads great again and learn how to use them to their full potential.
May 8, 2022
DOOH for startups, small and medium-sized enterprises
If you're a startup, then you know that finding ways to get your name out there is crucial to your success. And what better way to do that than through digital-out-of-home (DOOH) advertising? DOOH offers startups the ability to target specific demographics and locations with precision and accuracy, making it the perfect marketing tool for any business. In this blog post, we'll discuss the benefits of DOOH advertising for startups and how you can get started today.
May 7, 2022
FRAMEN Ads Manager: Your one-stop solution for OOH campaigns
There’s a world full of people waiting to discover your brand, and it’s never been easier to connect with the global community. With the revolutionary FRAMEN Ads Manager, you can reach your target audience at the right time and at the right place in minutes.
March 14, 2022
Six tips for Brand Safety
As a marketer, your number one priority is ensuring that your ads are perceived in the right way and understood by the right audience. This will have a decisive impact on your brand. Here are six tips for keeping your brand’s reputation safe while advertising.
February 13, 2022
Make the 'right' customers fall in love with your brand
Every year, brands (especially D2C) spend millions of euros on seasonal Out-of-Home Campaigns, often with little to no impact on the topline or brand equity.
January 20, 2022
CosH catches the eye of B2B customers
MGN agency enables B2B companies to target their campaigns. Seven strongly interested brands within the first week of the official FRAMEN-selling phase at MGN.
December 12, 2021
Customer Story: Scalable Capital
New investment opportunities in a sustainable experience context. 106 percent more trust with advertising in the right context.
November 15, 2021
Customer Story: @Work
Owner-managed screen provider: Content, sales and advertising for coworking space from Rostock - it's that simple
August 25, 2021
Customer Story: Globalance Invest
What impact does global warming have on your portfolio?